I. Geely Brand: Core Customers for Essential Accessories in the Mainstream Market
- Lighting Systems (LED headlights / taillights / fog lights, compatible with Binyue, Boyue)
- Core customer types
- Typical customer cases
- Philippine Geely authorized dealership service outlets (such as Geely North EDSA, Geely Cebu City, and other 38 stores): As core after-sales customers in Southeast Asia, they stably purchase Binyue LED headlights and Boyue taillight assemblies monthly for local car owners' repair and replacement. Relying on SF Express's Philippine distribution network, they achieve 24-hour parts supply, with an annual purchase volume exceeding 5,000 sets.
- Middle East APEC Auto trader: Has a warehouse in the Dubai Free Trade Zone, stocking Geely's full range of lighting system accessories, wholesale to repair shops in the Middle East and Africa. Focuses on purchasing Binyue fog light assemblies (with sand-proof design adapted to desert climates), with an annual purchase amount exceeding 800,000 US dollars.
- Purchasing characteristics
- Body Panels (front / rear bumpers, fenders, etc.)
- Core customer types
- Typical customer cases
- Cooperative repair shops of Latin American TIANWEI auto parts dealers: Covering markets such as Brazil and Mexico, focusing on the repair needs of accident vehicles of Geely Boyue and Vision X6, purchasing front bumpers, hoods and other panels in batches, requiring suppliers to support custom painting services, with an annual purchase volume exceeding 3,000 pieces.
- Southeast Asian Shindary Automotive Parts cooperative dealers: This supplier is a core accessories exporter for Geely, exporting body parts to more than 80 countries. Its overseas customers are mainly small and medium-sized repair shops, preferring small-batch mixed batches (such as combined purchase of bumpers + fenders).
- Purchasing characteristics
- Chassis and Suspension (control arms, stabilizer bar links, shock absorbers)
- Core customer types
- Typical customer cases
- European Geely commercial vehicle operation and maintenance partners: Provide chassis component maintenance for Geely's overseas commercial vehicle fleets, focusing on purchasing control arms and shock absorbers, which are required to meet European ECE R136 certification, with an annual purchase amount exceeding 1 million euros.
- African local fleet management companies: Adapted to Geely Vision X6 and other operating vehicles, purchase stabilizer bar links in batches (enhanced version adapted to complex road conditions in Africa), purchase through Shindary Automotive Parts, and enjoy sea freight direct delivery service within 25-35 days.
- Purchasing characteristics
- Filtration Systems (air / oil / air conditioning filters)
- Core customer types
- Typical customer cases
- Southeast Asian Geely after-sales authorized service network: 38 Geely dealership outlets in the Philippines, Malaysia and other countries regard the three filters as essential accessories for regular maintenance, purchase them in fixed quantities monthly, requiring adaptation to the engine models of Binyue and Boyue, with a total annual purchase volume exceeding 20,000 sets.
- Russian Ozon platform auto parts sellers: Targeting the maintenance needs of Geely old cars, purchase cost-effective air conditioning filters and air filters, and sell them to Russian end car owners through cross-border e-commerce dropshipping, with a single store's monthly sales exceeding 500 pieces.
- Purchasing characteristics
- Personalized Exterior Accessories (sport front lips, grilles, side skirts, etc.)
- Core customer types
- Typical customer cases
- German HEICO SPORTIV tuning shop: Volvo's designated tuning brand and Lynk & Co's official European partner, focusing on Lynk & Co 02 (Z20) and 08 EM-P models, customizing sport front lips, rear spoilers, colored rearview mirror covers and other accessories, and launching HEICO custom versions of the models, with an annual purchase amount exceeding 5 million euros.
- New European Lynk & Co tuning shops: 15 Lynk & Co store cooperative tuners in newly added markets such as the Czech Republic and Austria (added in 2025), purchasing personalized grilles and side skirts to meet European users' needs for car personality expression, with a single product profit margin of 40%-60%.
- Purchasing characteristics
- Performance Chassis Accessories (high-performance brake pads / discs, sport shock absorbers)
- Core customer types
- Typical customer cases
- HEICO SPORTIV performance upgrade department: Provide high-performance brake pads / discs and sport shock absorbers (with body height reduced by 35 mm) for the customized version of Lynk & Co 02 (Z20), adapting to European users' pursuit of driving pleasure, and the products have passed Euro NCAP safety certification.
- European track clubs: Targeting Lynk & Co 03 performance edition models, purchase sport shock absorbers and high-performance brake discs for track driving modification, requiring high temperature resistance and fast braking response, with an annual purchase volume exceeding 1,000 sets.
- Purchasing characteristics
- Intelligent Cockpit Components (central control large screens, digital instrument panels, audio systems)
- Core customer types
- Typical customer cases
- After-sales system of 150 Lynk & Co stores in Europe: Provide maintenance for intelligent cockpit components of Lynk & Co 01 EM-P and 08 EM-P models, purchase central control large screens and digital instrument panels driven by Qualcomm 8295 platform, requiring support for OTA upgrades and adaptation to overseas navigation 2.0 (Mapbox cooperative version).
- European high-end automotive electronics tuners: Targeting the upgrade needs of old Lynk & Co models, purchase audio systems and central control large screens compatible with the original car system, requiring installation adaptation solutions, with an annual purchase amount exceeding 2 million euros.
- Purchasing characteristics
III. Zeekr / Jiyue: Core Customers for High-End Intelligent Accessories
- Intelligent Cockpit Components (Central Control Screens, Digital Instrument Panels, etc.)
- Types of Core Customers
- Typical Customer Cases
- Xiangshan Co., Ltd.: A core supplier of intelligent cockpit components for Zeekr, providing central control screens and in-vehicle electronic components for Zeekr models. It also connects with Zeekr's overseas after-sales network to supply maintenance accessories for intelligent cockpits, with an annual supply value exceeding 100 million yuan.
- Zeekr European Delivery Center: Provides after-sales maintenance for Zeekr 001 and 007 models, purchasing Qualcomm 8295 platform central control screens and digital instrument panels adapted to the Kr AI large model, requiring support for multilingual interaction, with an annual purchase volume of over 3,000 sets.
- Purchasing Characteristics
- Core Accessories (Lighting, Chassis Components)
- Types of Core Customers
- Typical Customer Cases
- Zeekr European After-Sales Authorized Service Providers: Covering 12 countries including Germany and Sweden, purchasing Zeekr 001 LED headlights and sport shock absorbers, requiring compliance with European ECE certification, and achieving 48-hour delivery relying on Zeekr's overseas warehouses.
- Southeast Asian Jiyue Cooperative Repair Shops: Adapted to Jiyue 07 models, purchasing chassis control arms and LED taillight assemblies, with customs clearance handled by Jiyue (Hainan) Cross-Border E-Commerce Co., Ltd. as an agent, enjoying localized after-sales support.
- Purchasing Characteristics
- Qualification Matching
- Channel Priority
undefined. Service Adaptation